What does it take to build a thriving franchise in South Africa ? Join Charles Hsuan from Flying Kite  on the Nedbank Franchising Podcast  as he chats with business leaders making a real impact. This episode features Richard Mukheibir , who turned a bold idea into Cash Converters South Africa —starting from scratch in 1994 . His story proves that the right mindset and strategy can change everything. 👉 Click here to listen.

Ever walked away from a client conversation feeling like they almost  understood your value but didn’t quite get it? The difference between a lukewarm “I’ll think about it” and a confident “Let’s do this” often comes down to how well you communicate your value. Before any client meeting, ask yourself these five critical questions: What specific problem does this client need to solve? What measurable results have I achieved for similar clients? What makes my approach different or better than competitors? What objections might they have, and how will I address them? What success stories or examples can I share to reinforce my value?” Price is only an issue in the absence of value Why does this matter? Because clients don’t buy services —they buy outcomes . If you’re not clear on why they should choose you, they won’t be either. When you prepare using these questions, you’ll position yourself as the obvious choice , eliminate pricing objections, and make selling feel less of a fight.

When someone asks, “Who’s your ideal client?” do you focus only on turnover, industry, and employee count? That’s a good start, but it might limit your profits. It’s like leading a horse to water—you can’t make it drink. Instead of chasing clients who aren’t interested, focus on those actively searching for what you offer. These “ thirsty horses ” are the ones ready to buy. #Howtotargettherightclients #thirstyhorses

Did you ever fly a kite as a kid? 🎏 The thrill of getting it into the air was amazing, wasn’t it? 🎉 But it took a few tries, some focus, and adjustments to keep it flying high. 🪁 Building a business is a lot like that. It’s exciting 🌟, rewarding 🏆, but it can also feel lonely and overwhelming. 😟 That’s why I created Flying Kite Sales Coaching in 2018.🌟 You are the kite, reaching for the sky.🔗 I’m the string, guiding you every step of the way.As your sales coach, I empower you with: ✅ Practical, effective methods 🧠 A thinking partner 💥 Fun in the process! 🚀 63% of my clients have doubled their sales. 💼If you’re ready to sell smarter, not harder,  let’s book a call

When it comes to saying “no” to clients, it’s tough but necessary for good business. Take it from my friend Bob in the hardware industry. Sometimes, saying “no” loses clients due to feeling undervalued. Other times, it’s about setting boundaries for smoother operations. By offering choices, you show you’ve listened to and empowered your clients.

Join us as Flying Kite’s Charles Hsuan interviews growing small- to medium-sized business owners, and find out about their attitudes towards entrepreneurship – their vision and fears, highs and lows. In this episode, we hear from Shirley Anderson and find out how she went from selling hair scrunchies to owing her own sales consultancy & training company. https://soundcloud.com/flying-kiteza/how-i-built-this-shirley-anderson-sales-consultancy-training At Flying Kite, we help you design and implement effective strategies so you can spread your powerful ideas. Book Charles for your next workshop or keynote address to help you wow the crowd! #howibuiltthis #ShirleyAnderson

Join us as Flying Kite’s Charles Hsuan interviews growing small- to medium-sized business owners, and find out about their attitudes towards entrepreneurship – their vision and fears, highs and lows. In today’s episode of “How I Built This?” we find out how 26-year old Sheldon Crabtree from Deep Roots Market makes more than his monthly salary, in one night! Happy crowd at the Deep Roots Market, Pretoria https://soundcloud.com/flying-kiteza/how-i-built-this-how-sheldon-crabtree-deep-roots-market-makes-one-months-salary-in-one-night At Flying Kite, we help you design and implement effective strategies so you can spread your powerful ideas. Book Charles for your next workshop or keynote address to help you wow the crowd! #deeprootsmarket #howibuiltthis

Join us as Flying Kite’s Charles Hsuan interviews growing small- to medium-sized business owners, and find out about their attitudes towards entrepreneurship – their vision and fears, highs and lows. Travel intelligently with Macro Travel Listen to Sasha Fullerton’s journey from selling sherbets, winning “Entrepreneur of the Year” in primary school to MD of Macro Travel. https://soundcloud.com/flying-kiteza/how-i-built-this-sasha-fullerton-from-winning-entrepreneur-of-the-year-to-managing-director At Flying Kite, we help you design and implement effective strategies so you can spread your powerful ideas. Book Charles for your next workshop or keynote address to help you wow the crowd! #howibuiltthis #MacroTravel #SashaFullerton

“Entrepreneurship can be lonely, we are all about community” – Lana Lovasic, co-founder of Impact Hub Johannesburg Impact Hub is a co-working, events and programme spaces geared for impact, entrepreneurship, and innovation. Join us as Flying Kite’s Charles Hsuan interviews growing small- to medium-sized business owners, and find out about their attitudes towards entrepreneurship – their vision and fears, highs and lows. In today’s episode of “How I Built This?” we speak to Lana Lovasic, co-founder of Impact Hub Johannesburg , as well as Simanye , and we find out why she believes in celebrating failures and the importance of building a community. https://soundcloud.com/flying-kiteza/how-i-built-this-lana-lovasic-celebrate-failures-at-impact-hub At Flying Kite, we help you build your S.T.O.R.Y so you can spread your powerful ideas. Book Charles for your next workshop or keynote address to help you wow the crowd! #businesslessons #howibuiltthis #Impacthub #LanaLovasic

“If you know your ‘why’ and purpose, you can enjoy it in any industry you choose” – Petra Laranjo Petra on Afternoon Express with Hollywood actor Ray Stevenson Join us as Flying Kite’s Charles Hsuan interviews growing small- to medium-sized business owners, and find out about their attitudes towards entrepreneurship – their vision and fears, highs and lows. In today’s episode of “How I Built This “ , we hear from Petra Lanranjo author of ‘Living on Purpose’ where she discusses insights from interviewing former All Blacks playmaker, Dan Carter and SA hostage survivor, Monique Strydom. https://soundcloud.com/flying-kiteza/how-i-built-this-petra-laranjo-on-our-purpose-impact-and-being-inspired-each-day At Flying Kite, we help you design and implement effective strategies so you can spread your powerful ideas. Book Charles for your next workshop or keynote address to help you wow the crowd! #howibuiltthis #howibuiltthisza #Livingonpurpose #PetraLaranjo

“We are what we repeatedly do, so build yourself a great story” – Anja van Beek Anja van Beek reflecting on 2018 Join us as Flying Kite’s Charles Hsuan interviews growing small- to medium-sized business owners, and find out about their attitudes towards entrepreneurship – their vision and fears, highs and lows. In today’s episode of “How I Built This”, we chat to Anja van Beek, an ICF-certified Talent Strategist and Leadership Coach. Before leaving her secure job of 24 years to embark on her entrepreneurial journey, Anja was the HR Director for Sage Africa, Australia, Middle East & Asia where she led multi-national teams. https://soundcloud.com/flying-kiteza/how-i-built-this-anja-van-beek-on-what-it-takes-to-be-an-agile-coach Book Charles for your next workshop or keynote address to help you wow the crowd! #agilecoach #Anjavanbeek #howibuiltthisza

When you tell a good story, people remember. When you tell a great story, people act. Storytelling is a powerful marketing tool and a skill that every business owner looking to build a powerful and lasting brand should master. During my business-storytelling workshops , I’m asked if stories are appropriate for business and formal environments. My answer: What’s more formal than the Supreme Court? If Bryan Stevenson can use the power of stories to successfully argue cases in front of Supreme Court Justices, then we should all take a cue from his experience. Stevenson’s talk, We Need To Talk About An Injustice : Received the longest standing ovation in the history of the TED conference. Received more than 5 million views. Raised more than $1 Million in 18 minutes. How is this possible? Well…Do you know the stories of Snow White and the Seven Dwarfs, Pinocchio, or Cinderella? There’s a high chance you do. But if I had to ask you to recall the last business presentation you attended? You might respond similarly to the other business owners– with a nervous giggle. Why can you easily remember fairy tales but not business presentations? The explanation is simple, we humans don’t think in charts, graphs, or spreadsheets; we don’t remember data without a soul. Stories are memorable, illustrative, and allow you to create stronger emotional bonds with the audience; they present data with a soul! If your marketing message is a list of product features and full of buzzwords like ‘innovative’, ‘data-driven’, or ‘world-class’, or overused business jargon like ‘ synergy’, ‘game changer’, ‘bang for your buck ‘, it’s time to reassess your message in terms of customer understanding. It’s not enough to have good concepts. You have to describe them so that people understand. Flying Kite’s S.T.O.R.Y Framework enables you to do just that. This framework makes a story stick so that relevant knowledge is shared and applied. You can use the framework to prepare your core talking points. Flying Kite’s S.T.O.R.Y Framework developed by Charles Hsuan So, back to Bryan Stevenson – here’s how he did it, as explained by the S.T.O.R.Y Framework. His message is: (S)imple – his core message is Be Brave, Humanity Depends on Everyone’s Humanity. (T)angible – he shares three compelling personal stories and paints a clear picture. (O)ut of the Box – he uses a little-known fact: that the USA is the only country in the world that will sentence 13-year-old children to life imprisonment (i.e. to die in prison). (R)eliable – he presents his successes: he successfully argued and won the Supreme Court case Miller v. Alabama in June 2012 related to juvenile detention. (Y)earning for More – he builds an expectation in his audience, resulting in the longest standing ovation in the event’s history. At Flying Kite, we help you build your S.T.O.R.Y so you can spread your powerful ideas and make them stick.